A live podcast in ten days. Thirty minutes a day. Your name on it by Friday the 20th.
No guests to chase. No two-hour recordings. No editing suite. Just five-minute episodes that sound like you, built on the same five-step method my agency clients pay five figures for. By day ten your show is live on Spotify and Apple.
Monday 9 November to Friday 20 November. Doors open for the waitlist on Friday 30 October at £79. Everyone else pays £97 from Sunday 1 November.
Being the best at what you do isn't what gets you booked. It should be. It isn't.
You're the best-kept secret in your field, and you're knackered.
You can be the one who changes things for people, the one who gets the results, and still watch someone louder and half as good get the enquiry, the stage, the yes. Because they got heard and you didn't.
So you post. You show up on the feed, write the carousel, film the reel, do this week's dance for the algorithm. It's gone in a day, you start again tomorrow, and underneath it all sits that quiet, grinding thought.
None of that is a you problem. It's a format problem.
You've had the podcast idea for a year. Maybe two.
Every month it stays an idea, someone who needed exactly what you do books someone else, because they found them first. You get a bit more tired of the treadmill. And the gap between how good you are and how known you are gets a little wider.
You haven't started for a reason that makes complete sense. Every version of "start a podcast" you've been sold looks like a massive undertaking. Kit, guests, editing, a spare Saturday you never have.
This is the version that isn't.
Five minutes. One idea. Straight into her ears.
Think about the one person you'd most love to work with. She's out walking the dog, earbuds in, and it's your voice in her ears. Five minutes. One idea. What you'd tell her over coffee if she asked.
She hears you on Monday. And Wednesday. And the Friday after. By the time she needs what you do, there's no decision left to make. She isn't weighing you against three other names on a shortlist. You're already the person she'd ask.
Most people chase downloads. A pod shot chases the client. The subscriber numbers are lovely. The clients are the point.
The Pod Shot Challenge
Ten days. Thirty minutes a day. You start the fortnight without a podcast and finish it with one that's live, your name on it, episodes people can listen to that same day.
What a pod shot actually is
A pod shot is a five-minute daily episode. One idea, said well, designed to build trust and turn listeners into paying clients.
That's it. No guests to chase. No two-hour recording sessions. No editing suite. No intro music you agonise over for a fortnight, no waiting until you've got a proper microphone and a spare weekend.
A pod shot is the opposite. Short enough that you'll make it, human enough that people finish it. Five minutes. One idea. Every day.
I'm not teaching you a theory. I'm doing this myself.
A hundred days of daily pod shots on my own show, Getting Heard. As I write this, I'm forty-one days in.
Not nine thousand downloads. Four sales, from under a thousand listens. You do not need a big audience to get booked. You need the right person hearing the right thing.
In sales so far, traced straight back to those episodes. Inside the challenge I'll show you exactly how I've done all of it.
My first twenty-three recordings didn't just become a podcast.
Plus hundreds of quote graphics and social posts. Five minutes of recording a day, feeding every channel I've got. You record once and it becomes the lot, which is exactly how you create at that scale without it taking over your life.
My five P's. The exact method my five-figure clients get.
Same framework, same order, same thinking. It works because it stops you doing the fun bits first and the important bits never.
Prepare
Who you're talking to, what your show is about, and your voice on a recording before you can talk yourself out of it.
Plan
Where your episodes come from, so you never sit down and think "I've got nothing to say." You'll leave with weeks of them.
Produce
Recording, and making it sound good without becoming an audio engineer. A weekend sits in the middle here on purpose.
Promote
Your show goes live, and we turn one episode into everything else. The bit I've spent a decade getting good at.
Profit
Making the show pay for itself. Calls to action, the path from listener to client, and how to know what's working.
Everything you need for the ten days, and nothing you don't.
Pre-recorded video trainings you work through in your own time, plus me, live, at the moments that matter most.
All ten days of training, yours to keep
Lifetime access. Come back through it whenever you want.
A live kick-off call with me
So you're not doing this from a video and a PDF.
Two tech drop-in clinics
One each week. Ask me anything about the tech and I'll show you there and then. Both recorded.
A community running live for the whole ten days
You're doing this alongside everyone else, not on your own at 11pm wondering if you're the only one struggling.
Me, publishing right alongside you
Around day sixty-six of my own hundred. You follow what's working for me this week, not a theory.
A few bonuses I'm keeping quiet
Better as a surprise. You'll get them for joining this round.
Your podcast is live, with your name on it, and episodes people can hear today.
You also walk away knowing exactly what to record next, how to get it out into the world without it eating your week, and how to make it bring people into your business instead of sitting there collecting downloads.
Ten days from the start, you've done what you've been putting off for two years.
Who it's for, and who it isn't
This is for you
- + You're a creator, coach, consultant or service-based owner with something to sell and something to say.
- + You've sat on a podcast idea because it felt like too big a job.
- + You've no audience, no kit and no experience doing this. Completely fine. None of it's required.
- + You're willing to hear your own voice back and carry on anyway. We deal with that on day one.
This isn't for you
- − You want to be a podcaster for the sake of it, or you're after a hobby show with no business behind it.
- − Nothing wrong with either of those. This just isn't that, and I'd rather tell you now.
I'm Lynsay. I've been making podcasts for ten years.
I run Wavemakers Audio, a podcast agency, and I've launched and produced more shows than I can count for coaches, consultants and founders. I know the difference between a show that gets downloads and a show that gets you paid, because getting people paid is the job.
I'm on a mission to get more voices heard, and particularly more women's voices, because there still aren't enough of us in this industry and I'm not prepared to leave that alone.
I built the Pod Shot Challenge because launching a podcast should not take three months and cost you your sanity. It should take a fortnight, feel like a laugh, and bring people into your business at the end of it.
Here's what people in round one were saying, one week in.
Inside round one, one week in
I've got further this week in 5 days than ever! It's been on my mind and my to do list for a long time but I'm always too busy, or this isn't right, or now is not the time.
It's taken me years to get to this after doing podcast in a day, but this format is even better because we are doing it live, and the pressure of a deadline is very much welcomed & getting feedback as we go is hugely valuable.
The format you've developed has reduced my anxiety around having to create something big and grown up out of the block. It can start with tiny steps that are actually aligned with how I am wired.
Enjoyable. Very, very enjoyable. To be honest I didn't think I would be as excited as I currently am right now about making a podcast.
I have been putting podcasts off for so long. Love the bite sized pieces. I'm getting more confident, and actually producing! Brilliant week.
I've spent the last decade working mostly by myself and I've missed working alongside other people. The content has been manageable and not overwhelming. I've loved it so far.
What people say about the pod shots
I sat on my podcast idea for 2+ years because I wasn't convinced the world needed another podcast. Your words struck a deep chord with me.
I loved the idea that re-recording doesn't improve whatever I'm saying, it just sands the good bits off. That is really encouraging.
Love your authenticity. I trust you already.
And a decade of getting people on air, here's what my agency clients say
Without Lynsay, it's likely I'd still be procrastinating and wouldn't have a show out there. Her team took my recordings and turned them into podcasting gold, and in the first week the launch entered the UK entrepreneurial charts at number 32.
Lynsay's team took The Mom's Organization Motivation Podcast to the top of the charts in multiple countries, and it won Best Family Podcast. It's now in the top 2% of podcasts in the world. Working with Lynsay was the best decision I could've made.
When you launch something new there are always worries and fears that crop up along the way, and Lynsay was always there to make sure everything was running smoothly. I cannot thank the team enough.
The same method my clients pay five figures for.
The five P's aren't a watered-down freebie version. They're the exact framework my one-to-one clients pay five figures to have my agency run for them.
The Pod Shot Challenge, ten days live
Doors open Friday 30 October. £79 for the waitlist, then £97 from Sunday 1 November. No payment plans, no faff.
Doors open Friday 30 October. The waitlist gets £79 until Saturday night, then it's £97. You keep the training for life either way.
the ten
days
promise
Turn up, do the work, and you finish live. I'll make sure of it.
Do the thirty minutes a day, and if you get to the end of the ten days and your podcast isn't live, come and find me. I'll get on a call with you and we'll get it over the line together. I'm not interested in you paying £79 and ending up with nothing. You do the work, I'll make sure you finish.
It starts on the 9th, and it runs live.
Once it's under way you can't drop in halfway. You're either in this round or waiting for the next one.
Doors open Friday 30 October. The waitlist gets £79 until Saturday night, then it's £97, so keep an eye on your inbox. Join now and you also get a few bonuses I'm not telling you about yet, because they're better as a surprise.
You've been meaning to do this for how long now? Ten days from the 9th, it's done.
The "yeah, but..." thoughts, answered
"I don't have any equipment."
You won't need to go out and spend a fortune. I'll show you cost-effective ways to record that still sound good, and we'll cover the tech side in the clinics. Start with what you've got and upgrade later if you fancy it.
"I've got nothing to say."
You do, and Days 3 and 4 are all about proving it. You'll leave with weeks of episodes mapped out. The people who think they've got nothing to say are usually the ones sitting on the most.
"I hate my voice."
Everyone says that. Then they hear their first pod shot back and realise they sound like a warm, normal human, not a radio announcer. You don't need a podcast voice. You need yours. Hearing it back and carrying on anyway is the real barrier, and we deal with it head-on on day one.
"How much time do I need each day?"
Thirty minutes. That's it. There's a weekend in the middle if you want to get properly stuck in, but it's built for half an hour a day around a real business and a real life.
"What happens after the ten days?"
You've got a live show and lifetime access to all the training materials, so you can come back through them whenever you want. You'll know exactly what to record next and how to keep it bringing people in, without it taking over your week.
You're brilliant at what you do. Not enough of the right people know it yet.
That's the only thing standing between you and a fuller calendar. Ten days changes it. Thirty minutes a day. Live on Spotify and Apple by Friday the 20th, your name on it and clients on the other end.
P.S. The challenge starts Monday 9 November and you can't join once it's running. £79 for the waitlist from Friday 30 October, then £97, and I'll be right there publishing alongside you the whole way. Ten days, and you're live. Let's get you heard.